A partnership with INTERSPORT was launched with MOVIN for a special operation in December 2023.
Various iconic products were highlighted both in stores and on the famous retailer’s digital channels. A shop-in-shop was created on our partner’s website, and a large number of consumers were able to discover the world of the SERGIO TACCHINI brand. In addition, a Social Media campaign was displayed throughout the INTERSPORT ecosystem.
Captured by the creative agency SID LEE Paris, the campaign represents the modern, Italian and irreverent image of the Sergio Tacchini brand.
A great success on the eve of the festive season where MOVIN performed very well, making a large number of French people pleased.
21 April 2023 Event
ROLEX MONTE-CARLO MASTERS – 2023 EDITION
Once again this year, SERGIO TACCHINI is present as the official and historic partner of the Monte-Carlo tournament.
An ephemeral boutique has been set up on site for the duration of the sporting event, to present the new designs and communicate the evolution of the brand’s modern spirit.
10 January 2023 Business
COLLABORATION WITH JOBLIFE ESPORT
SERGIO TACCHINI’s bold heritage meets the innovative world of JOBLIDE ESPORT, the famous streamer collective on Twitch that participates in a large video game competitions.
The result of this collaboration is a colorful HOODIE with sharp lines, typically Sergio Tacchini spirit.
6 July 2022 Business
INTERSPORT TRADE FAIR – SS23
The INTERSPORT trade fair allow SERGIO TACCHINI to present the new collection in a few days to the 400 members of the distribution chain from Intersport. It is a real commercial meeting where MOVIN is present at each event.
20 June 2022 Communication
ADVERTISING CAMPAIGN – ODT
MOVIN also promotes SERGIO TACCHINI brand through targeted communication campaigns, close to its retailers and consumers at Overseas Departments and Territories.